World-Building with Sound

Jaimi Ryan has an article dated 11 October 2025 in Writer’s Digest on the subject of using descriptions of sound creating the world of a novel. She says, “Audio drama isn’t just about dialogue. It’s the hiss of a radiator, the crunch of boots on dry leaves and the pause before a truth is revealed. Just as novelists use language to build immersive worlds, audio creators use sound to transport listeners into spaces that exist only in the imagination.”

Jaimi Ryan is a seasoned Podcast Producer and Sound Designer with a background in music production. After pivoting from music to podcasting in 2017, she has had a wide range of podcasting experiences including podcast creation, remote recording, audio restoration, post production, content editing and hosting.

Jaimi Ryan

Jaimi offers ten examples of how sound effectively in fiction deepen world-building and heighten storytelling. Sound provides another sensory dimension to our creation of the world in the reader’s imagination.

1. Establish Setting Through Ambient Sound

Think of ambient sound as the aural equivalent of a setting paragraph. In prose, you might write: The bustling tavern smelled of smoke and spilled ale. In a podcast, you can build the same tavern with clinking glasses, murmured conversations, a lute playing softly in the corner, and the occasional burst of laughter.

A great example of this is The Magnus Archives, which often drops listeners into a location without explanation, simply using a faint hum of fluorescent lights or the drone of a tape recorder to situate listeners in an archival office.

2. Use Sound as Characterization

Characters don’t have to be introduced only with dialogue. Their sound signatures (the objects, rhythms, or textures that follow them) can give immediate recognition.

For instance, maybe a character’s arrival is always marked by the swish of warm-up pants or heavy footsteps with an irregular gate. A fantasy warrior might be defined by the clanking of armor, and maybe a futuristic smuggler always powers down a ship with a metallic sigh. These repeated cues become auditory shorthand.

3. Control Pacing With Silence

Writers know the power of white space. A sentence fragment on its own line can punch harder than a full paragraph. In audio, silence has the same effect.

A long pause before a confession can feel like holding your breath. A sudden drop into stillness after a loud scene can jar listeners into alertness. Even half a second of silence can sharpen a joke’s timing.

Think of silence not as empty, but as intentional space. The absence of sound is still a sound choice, and you want to be sure there are no unintentional silences.

4. Layer Sound for Emotional Resonance

Prose layers tone through metaphor, diction, and rhythm. Dialogue sits in the foreground, but what happens underneath can amplify emotion.

Example: A tender scene might include a faint piano or the distant chirp of crickets, lending warmth. A horror moment could include barely audible whispers under a monologue, or a low drone slowly increasing in volume, unsettling the listener without ever being directly acknowledged.

The trick is subtlety. Too many layers muddy the track. But the right two or three can make a scene unforgettable.

5. Build Tension With Repetition

Writers often use recurring images or motifs, and sound can do the same.

Consider the steady drip of water in a dungeon scene. If it returns across episodes, it builds anticipation: Why does it matter? Or a few distant, unexplained “monster roars” early on. Each recurrence adds dread until the beast finally appears.

6. Use Perspective and Proximity

Audio production can mimic point of view. A voice whispering directly in one ear (using stereo panning) creates intimacy, an almost conspiratorial feel. A muffled argument heard through a wall distances the listener, making them an eavesdropper rather than a participant.

This is the audio equivalent of close third-person versus omniscient narration. Ask yourself: how “close” should the audience feel to this moment? Then adjust the sound perspective accordingly.

7. Contrast Soundscapes

Sometimes the most effective worldbuilding comes from playing the sound against the situation. A gruesome scene underscored by cheerful music, or a high-stakes conversation happening over chirping birds or children playing can disorient the listener in interesting ways and create dramatic tension.

8. Map Geography Through Sound Cues

Listeners can “see” a space through audio cues. Footsteps shifting from tile to gravel tell us a character is moving outdoors. A voice echoing differently in each room maps an environment in our heads. For even more immersion, consider stereo panning sound effects to the left or right, or even moving from one ear to the other to put the listener in the middle of a scene. Those footsteps can move from tile to gravel, and they can also move from the left ear to the right as though the character is walking by the listener.

9. Treat Sound Effects as Symbols

Sounds can function like symbols in prose. A tolling bell might signal both time passing and the inevitability of death. If you repeat sounds strategically, they accrue significance. They become thematic shorthand, much like recurring images and motifs in a novel.

10. Marry Soundscape and Dialogue

Finally, remember that sound is your setting, your imagery, even your punctuation. Pacing is heavily affected by the way the dialogue interacts with the sound environment.

A rapid-fire exchange over pounding rain creates urgency. Slow, deliberate dialogue against a hushed forest soundscape encourages reflection. Moments of soundscape without dialogue can create immersion, tension, reflection, or whatever mood you’re trying to build while also giving the listener a moment to digest what is happening in the story.

As you experiment, listen to how other audio dramas and films use sound. Notice when a silence unnerves you, when a sound effect feels over-the-top, when background noise deepens immersion. Don’t forget to have some fun with it, audio is an exciting medium for creative storytelling.

Review: The Bustamante Story

The subtitle of this book is ‘& Behind the Scenes of Shadow Cell’. The author is ‘Harry Greene’.

After reading an article in the Atlantic about two CIA agents who fell in love on an assignment involving the creation of a shadow cell inside a global competitor of USA, I searched on Amazon for their book.

There appeared to be several, but I couldn’t find one with Shadow Cell in the main title. So I picked this one out as a likely candidate.

This book at 135 pages. The interesting information in it could have been divulged in ten pages. It is repetitious on several subjects: tight security at CIA; the two agents felt under great pressure at CIA for their relationship; the agents were clever, top performers. There were almost no examples backing up these assertions. The author is very careful to speak kindly of the CIA and the agents, and not to mention even a trivial fact which might be classified. He probably wants to be clear of any litigation, should his real name be known.

How wrong my choice was! This one is most likely a knock off of the real book (pictured below). A knock-off written by a Joe Bloggs under the pen name of a Harry Green. There is a Harry Green listed on Amazon who has written 16 fiction and non-fiction books on various subjects, none of which include the CIA. This book has an ISBN number (which no longer comes up on Amazon searches). In fact, this book no longer exists according to Amazon. This book doesn’t mention its publisher or its printer. It says only that the book was printed in New Haven, Connecticut on 10 September 2025. There is no author biography or statement of his/her relationship to the agents or the CIA. The narrator starts right in as if he had permission to tell the story.

The real book: a New York Times Bestseller!

Interestingly, I don’t believe the real book was listed on amazon.co.uk when I bought the knock-off. In fact, it still doesn’t seem to be listed. I just bought a real copy on amazon.com. It was published on 9 September 2025.

So what’s all the hubbub about? Well, here’s the publicity from the real thing:

INSTANT NEW YORK TIMES BESTSELLER | A thrilling firsthand account by husband-and-wife CIA operatives who, against all odds, triumphed in a deadly cat-and-mouse game against a mole within the agency—an unprecedented insider account of 21st-century spycraft in the tradition of Argo and Black Ops.
 
Andrew and Jihi Bustamante were a “tandem couple”: married spies who’d dedicated their lives to the CIA. They met as trainees at Langley, and got married while hunting terrorists across the globe. Then, suddenly, they were assigned to a mission so sensitive and explosive that the CIA still has never acknowledged it. The CIA’s source network in a country code-named “Falcon”—one of America’s most formidable rivals—had been compromised by a mole, and the agency needed a new way to collect intelligence there. Young newlyweds, the Bustamantes were considered safe choices for this daunting task precisely because they had no experience in Falcon. They were also loyal, forgettable, and completely disposable—operatives who could help to strengthen the CIA’s position in Falcon while simultaneously serving as bait for the mole.
 
But although their superiors at the CIA didn’t realize it, the Bustamantes also brought another advantage to the table: a granular understanding of how terrorist cells operate, and how the agency could exploit those same tactics to keep America safe. Assembling a rag-tag team of fellow operatives and recruiting new sources from Falcon, the Bustamantes pioneered a new way of spying by building a cell of their own—right at the heart of the CIA.

The propulsive, untold tale of one of history’s greatest intelligence crises and the unlikely band of agents who were sent in to clean up the mess, Shadow Cell allows us to peer behind the curtain to see how today’s spy wars are being fought—and won.”